Tuesday, April 5, 2011

Word Portrait

The purpose of this activity was to explore how different fonts can instill emotion. First, I chose a word that best amplified the "voice" of a font. I chose "Gorgeous" and it is shown to the right. Synonyms of "Gorgeous" include: luxurious, dazzling, and elegant. I used the font Apple Chancery to show elegance, the color pink to give it a dazzling effect, and added a satin overlay to exemplify luxurious.

The second word I chose to amplify with a font that matches its meaning was "Archaic". It is shown to the left. Synonyms of "Archaic" are: old-fashioned and antique. I chose the font Lucida Blackletter because I felt it had an antique feel to it. I then made the font black and added a bevel and emboss effect to make the word look like an old fashioned headline.

The next word I chose was to be a word that contradicted the feel of a certain font. I chose the word "Bold". Synonyms of this are: striking and thick. I chose the font Courier because it is very thin; the opposite of thick. Then I made the font a light blue color and added an inner glow. This gave the word a softer image as opposed to the expected striking statement.

The last word I chose was a word that contradicted a font as well. I chose the word "Vanilla". This word can be used to describe someone or something that is plain or boring. Also, its most famous connotation is as a flavor. I chose the font Rosewood Std because it is a bold and interesting font, in contrast to being boring and plain. I also added a bevel and emboss effect in order to add something more to it to make sure it was anything but simple. Then I made the font a deep brown color. This color is to resemble chocolate; the opposite of vanilla.

I enjoyed this exercise and feel that each of my words effectively fulfills its purpose.

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